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شنبه 03 آذر 1403
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نمایش مقالات انگلیسی با موضوع: بازاریابی
تعداد : 295
261.
All quiet on the Western front? Empirical evidence on the ‘‘War’’ between Marketing Managers and Sales Managers
Source:
Australasian Marketing Journal 20 (2012) 268–274
Authors:
Graham R. Massey
No of Pages:
7
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0
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262.
An exploratory study into the role and interplay of intrinsic and extrinsic cues in Australian consumers’ evaluations of fish
Source:
Australasian Marketing Journal 20 (2012) 260–267
Authors:
Meredith Lawley, Dawn Birch a, Denise Hamblin
No of Pages:
8
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0
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263.
Market environment, assortment policy, and performance of small retailers
Source:
Australasian Marketing Journal 20 (2012) 250–259
Authors:
Jack Cadeaux , Chris Dubelaar
No of Pages:
10
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0
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264.
An empirical investigation of the relationship between personality traits, prestige sensitivity, and fashion consciousness of Generation Y in Australia
Source:
Australasian Marketing Journal 20 (2012) 242–249
Authors:
Riza Casidy
No of Pages:
8
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0
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265.
Improving firm performance through NPD: The role of market orientation, NPD orientation and the NPD process
Source:
Australasian Marketing Journal 20 (2012) 235–241
Authors:
Mike Reid , Erica Brady
No of Pages:
7
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0
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266.
Examining market entry mode strategies via resource-based and institutional influences: Empirical evidence from a region-within-country economy context
Source:
Australasian Marketing Journal 20 (2012) 224–233
Authors:
Aron O’Cass , Liem Viet Ngo, Nima Heirati
No of Pages:
10
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267.
Some philosophical problems for service-dominant logic in marketing
Source:
Australasian Marketing Journal 20 (2012) 218–223
Authors:
Malcolm Wright , Deborah Russell
No of Pages:
6
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268.
Marketing systems, the Ring Cycle, and the Layton Effect
Source:
Australasian Marketing Journal 20 (2012) 190–194
Authors:
Clifford J. Shultz II
No of Pages:
5
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0
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269.
Consumer innovativeness influence on really new product adoption
Source:
Australasian Marketing Journal 20 (2012) 211–217
Authors:
Chih-Wei Chao , Mike Reid, Felix T. Mavondo
No of Pages:
7
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0
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270.
Value-for-money perceptions of supermarket and private labels
Source:
Australasian Marketing Journal 20 (2012) 171–177
Authors:
Magda Nenycz-Thiel , Jenni Romaniuk
No of Pages:
7
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