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نمایش مقالات انگلیسی با موضوع: بازاریابی تعداد : 295
111. Effects of a reward program on inducing desirable customer behaviors: The role of purchase purpose, reward type and reward redemption timing
Source: International Journal of Hospitality Management 32 (2013) 237–244
Authors: .
No of Pages: 8
Price (Tomans): 0
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112. Comparison between hotels and motels using CRM effect model – An empirical study in Taiwan
Source: International Journal of Hospitality Management 31 (2012) 1254– 1263
Authors: .
No of Pages: 10
Price (Tomans): 0
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113. Understanding customer behavior in name-brand Korean coffee shops: The role of self-congruity and functional congruity
Source: International Journal of Hospitality Management 31 (2012) 809– 818
Authors: .
No of Pages: 10
Price (Tomans): 0
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114. The theory of repurchase decision-making (TRD): Identifying the critical factors in the post-purchase decision-making process
Source: International Journal of Hospitality Management 31 (2012) 786– 797
Authors: .
No of Pages: 12
Price (Tomans): 0
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115. The effects of brand relationship quality on responses to service failure of hotel consumers
Source: International Journal of Hospitality Management 31 (2012) 735– 744
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No of Pages: 10
Price (Tomans): 0
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116. Relationship or revenue: Potential management conflicts between customer relationship management and hotel revenue management
Source: International Journal of Hospitality Management 31 (2012) 864– 874
Authors: .
No of Pages: 11
Price (Tomans): 0
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117. Facebook as international eMarketing strategy of Taiwan hotels
Source: International Journal of Hospitality Management 31 (2012) 972– 980
Authors: .
No of Pages: 9
Price (Tomans): 0
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118. Hospitality marketing research: Recent trends and future directions
Source: International Journal of Hospitality Management 31 (2012) 477– 488
Authors: .
No of Pages: 12
Price (Tomans): 0
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119. Determinants of customer loyalty and purchasing behavior for full-service and limited-service hotels
Source: International Journal of Hospitality Management 31 (2012) 319– 328
Authors: .
No of Pages: 10
Price (Tomans): 0
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120. Branding destinations versus branding hotels in a gaming destination—Examining the nature and significance of co-branding effects in the case study of Macao
Source: International Journal of Hospitality Management 31 (2012) 554– 563
Authors: .
No of Pages: 10
Price (Tomans): 0
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