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مقاله مجله تعداد : 1364
721. Development of B2B marketing theory
Source: Industrial Marketing Management 42 (2013) 294–305
Authors: .
No of Pages: 12
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722. A general theory of business marketing: R-A theory, Alderson, the ISBM framework, and the IMP theoretical structure
Source: Industrial Marketing Management 42 (2013) 283–293
Authors: .
No of Pages: 11
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723. Unsupervised KDD to creatively support managers' decision making with fuzzy association rules: A distribution channel application
Source: Industrial Marketing Management 42 (2013) 532–543
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No of Pages: 12
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724. The impact of buyer–supplier relationships on supplier innovativeness: An empirical study in cross-border supply networks
Source: Industrial Marketing Management 42 (2013) 580–594
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No of Pages: 15
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725. Science-to-Business collaborations: A science-to-business marketing perspective on scientific knowledge commercialization
Source: Industrial Marketing Management 42 (2013) 564–579
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No of Pages: 16
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726. Model-supported business-to-business prospect prediction based on an iterative customer acquisition framework
Source: Industrial Marketing Management 42 (2013) 544–551
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No of Pages: 8
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727. Hybrid particle swarm optimization with mutation for optimizing industrial product lines: An application to a mixed solution space considering both discrete and continuous design variables
Source: Industrial Marketing Management 42 (2013) 496–506
Authors: .
No of Pages: 11
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728. Effects of inter-organizational compatibility on supply chain capabilities: Exploring the mediating role of inter-organizational information systems (IOIS) integration
Source: Industrial Marketing Management 42 (2013) 620–632
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No of Pages: 13
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729. CEO championing of pricing, pricing capabilities and firm performance in industrial firms
Source: Industrial Marketing Management 42 (2013) 633–643
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No of Pages: 11
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730. Artificial intelligence-based systems applied in industrial marketing: An historical overview, current and future insights
Source: Industrial Marketing Management 42 (2013) 489–495
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No of Pages: 7
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