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دوشنبه 03 دی 1403
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161.
Business to business governance structure and marketing strategy
Source:
Industrial Marketing Management 41 (2012) 908–918
Authors:
.
No of Pages:
11
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162.
A multi-nation study of sales manager effectiveness with global implications
Source:
Industrial Marketing Management 41 (2012) 1152–1163
Authors:
.
No of Pages:
12
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163.
A hub-and-spoke model for multi-dimensional integration of green marketing and sustainable supply chain management
Source:
Industrial Marketing Management 41 (2012) 581–588
Authors:
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No of Pages:
8
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164.
A holistic approach to market assessment for a manufacturing company in an emerging economy
Source:
Industrial Marketing Management 41 (2012) 1142–1151
Authors:
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No of Pages:
10
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165.
Attributes in Halal Standard: What is in the Mind of Consumers?
Source:
International Business and Social Science Research Conference , 2012, Malaysia
Authors:
Abang Sulaiman Abang Salleh-Norazah Mohd Suki and Stephen Laison Sondoh Jr
No of Pages:
15
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166.
The effect of corporate associations on consumerbehaviour
Source:
European Journal of Marketing Vol. 47 No. 1/2, 2013 pp. 218-238
Authors:
Andrea Pe´rez, Marı´a del Mar Garcı´a de los Salmones and
No of Pages:
21
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167.
Marketing, public relations, and how Web 2.0 is changing their relationship: A qualitative assessment of PR consultancies operating in Spain
Source:
Public Relations Review 38 (2012) 831– 837
Authors:
Elisenda Estanyol
No of Pages:
7
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168.
Using influence strategies to advance supplier delivery flexibility: The moderating roles of trust and shared vision
Source:
Industrial Marketing Management 41 (2012) 849–860
Authors:
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No of Pages:
12
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169.
Value co-creation in knowledge intensive business services: A dyadic perspective on the joint problem solving process
Source:
Industrial Marketing Management 41 (2012) 15–26
Authors:
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No of Pages:
12
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170.
Value creation and firm sales performance: The mediating roles of strategic account management and relationship perception
Source:
Industrial Marketing Management 41 (2012) 166–173
Authors:
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No of Pages:
8
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