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شنبه 03 آذر 1403
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نمایش مقالات انگلیسی با موضوع: بازاریابی
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41.
An Examination of the Relationship between Services Marketing Mix and Brand Equity Dimensions
Source:
Procedia - Social and Behavioral Sciences Volume 109, 8 January 2014, Pages 865–869
Authors:
Mohammad Aghaei,Elham Vahedi,Mohammad Safari Kahreh,Mahdi Pirooz
No of Pages:
5
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42.
Impact of Relationship Marketing Tactics (RMT's) & Relationship Quality on Customer Loyalty: A Study within the Malaysian Mobile Telecommunication Industry
Source:
Procedia - Social and Behavioral Sciences Volume 130, 15 May 2014, Pages 371–378
Authors:
Mohamad Fariz Abdullah , Lennora Putit, Carol Boon Chui Teo
No of Pages:
8
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0
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43.
Brand equity and the exacerbating factors of product innovation failure evaluations: A communication effect perspective
Source:
Journal of Business Research 67 (2014) 2919–2925
Authors:
.
No of Pages:
7
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44.
Examining the role of knowledge management on organizational performance with considering mediating role of market orientation and innovation
Source:
International Journal of Economy, Management and Social Sciences Vol 3 - No 4, 2014-04-01 Pages 250-
Authors:
Alireza Hadadian , Masoud Monazzami Borhani (Sender), Mohamad Ali Nekahi , Shaghayegh Tolunia
No of Pages:
9
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45.
Analyzing the impact of knowledge management on CRM success: The mediating effects of organizational factors
Source:
International Journal of Information Management Volume 31, Issue 5, October 2011, Pages 437–444
Authors:
Aurora Garrido-Moreno, Antonio Padilla-Meléndez
No of Pages:
8
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46.
Pattern of similarities/differences in time orientation and advertising attitudes A cross-cultural comparison of Georgian and Macau consumers
Source:
Asia Pacific Journal of Marketing and Logistics, Vol. 25 No. 4, 2013
Authors:
Erdener Kaynak, Ali Kara, Clement S.F. Chow & Ali Riza Apil
No of Pages:
24
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47.
The influence of leader empowering behaviors and employee psychological empowerment on customer satisfaction
Source:
International Journal of Contemporary Hospitality Management, Vol. 26 No. 1, 2014
Authors:
Karthik Namasivayam, Priyanko Guchait & Puiwa Lei
No of Pages:
16
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48.
Attenuating double jeopardy of negative country of origin effects and latecomer brand An application study of ethnocentrism in emerging markets
Source:
Asia Pacific Journal of Marketing and Logistics, Volume 26 issue 1, 2014
Authors:
Hamin Hamin, Chris Baumann & Rosalie L. Tung
No of Pages:
24
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49.
Customer satisfaction, loyalty and financial performance: A holistic approach of the Greek banking sector
Source:
International Journal of Bank Marketing, Vol.31, No.4, 2013
Authors:
Elissavet Keisidou, Lazaros Sarigiannidis and Dimitrios I. Maditinos, Eleftherios I. Thalassinos
No of Pages:
30
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50.
Improving marketing success: The role of tacit knowledge exchange between sales and marketing
Source:
Journal of Business Research 67 (2014) 324–331
Authors:
Dennis B. Arnett , C. Michael Wittmann
No of Pages:
8
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