Wal-Mart Stores Inc. in 2008: Managetnent's Initiatives to Transform the Company and Curtail Wal-Mart Bashing |
Abstract:
In June 2008, Wal-Mart's CEO, H. Lee Scott, presented a glowing report to the estimated 16,000 shareholders attending the company's annual shareholder meeting held at the 19,000-scat Bud Walton Arena on the University of Arkansas campus, located a few miles from Wal-Mart's headquarters in Bentonville, Arkansas. In the tradition of prior annual meetings of Wal-Mart shareholders, the 2008 meeting was an elaborate event lasting most of the day; the meeting included not only a series of presentations by company executives but also entertainment by Tim McGraw, David Cook (who had been named the 2008 American Idol a few weeks earlier), British singer Joss Stone, and Oscar winner and Idol finalist Jennifer Hudson. Scott said he was quite pleased with the results of the transformation process that top management had initiated in 2006 to provide customers with a more satisfying shopping experience, better fulfill the company's new mission, and do a better job of getting Wal-Mart's 2.1 million employees worldwide to understand and practice the cultural values and business principles espoused by the company's esteemed founder, Sam Walton.
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Keywords: |
Wal-Mart Stores , Bashing |
Author(s): |
Arthur A. Thompson |
Source: |
Cases in Crafting and Executing Strategy, Case 22 |
Subject: |
بازرگانی و تجارت |
Category: |
مقالات ترجمه شده - دانلود ترجمه مقاله |
Release Date: |
2008 |
No of Pages: |
34 |
Price(Tomans): |
0 |
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