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Strategy made simple: Thinking in threes
Abstract:

In this increasingly complex world, managers understandably seek experts’ advice to chart a path forward. Yet they encounter a jumble of metaphors, methods, and models; too often, old wine in new bottles. This article helps managers cut through the clutter. It presents a triangular framework which integrates concepts that, despite contrasting language, are more similar than different. The schema is based on the three kinds of Venn diagram: disjunction, containment, and intersection. Disjunction implies autonomy; containment, control; and intersection, cooperation. Every organizational strategy is a balance of these three variables. Once the triadic pattern has been grasped, managers can ‘speed-read’ the literatures on strategy, technology/organization, mergers and acquisitions, and cognition–—as well as see parallels across these writings. They also become better able to address strategic issues systemically and efficiently, and to communicate to a wide organizational audience.

Keywords: Strategy; Strategic management; Thinking; Organizations; Technology framework; Mental model; Occam’s Razor; Mergers and acquisitions
Author(s): Robert W. Keidel
Source: Business Horizons (2013) 56, 105—111
Subject: مدیریت استراتژیک
Category: مقالات ترجمه شده - دانلود ترجمه مقاله
Release Date: 2013
No of Pages: 7
Price(Tomans): 0
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